Marketing for Beauty and the Beast
Digital Marketing for Beauty and the Beast Instagram: 1. Ariana Grande - who shares a duet with John Legend covering Celine Dion's original 'Beauty and the Beast' song for the 1991 film... · On 31st January 2017, the day the final trailer released, Grande put up the final trailer promoting it to her 95.2million followers, she also is on the soundtrack · Also put up a photo promoting the film on a billboard in America · Featured on the Beauty and the Beast's instagram 2. Emma Watson - who stars in the film as Beauty · Uploaded the film poster onto instagram which gained 1.5m likes and 16.9k comments Twitter: 1. @beourguest twitter account · 107 tweets · 12 following · 107,000 followers · Promoted the final trailer with links to buy tickets · Had links to Disney website / Beauty and the Beast's website. Apps: 1. Disney Stickers: Beauty and the Beast – 21st Sept 2016 · Ad